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Kaftans Are All About Versatile Styles with Ultimate Comfort

Image: The Kaftan Company

Kaftans are the quintessence of uber chic styling, especially in resort wear and loungewear. Their lightweight and easy fit make them suitable for leisure fashion. The Kaftan Company, an online kaftan boutique, has been one of the vibrant brands in the world of fashion. The company recently celebrated five years since its inception and introduced an eclectic variety of kaftans to mark the occasion.

Easy-going, fun-loving and ultimate in comfort, kaftans is a variety of tunic/robe that has been adorned by people of different cultures since times immemorial. While the Persian influence introduced this richly-styled robe to the Arab world, it soon became a regal fashion in other parts of the world. Made from gold/ silver brocade and lavishly ornamented with motifs, these loose-fitting robes were once the symbol of aristocracy.

Today, kaftans are the quintessence of uber chic styling, especially in resort wear and loungewear. Their lightweight and easy fit make them suitable for leisure fashion, especially when travelling.

Image: The Kaftan Company

The Kaftan Company, an online kaftan boutique, has been one of the leading brands in the world of fashion. The company recently celebrated five years since its inception. The company’s styles are designed to cater to the woman who wants to feel beautiful inside and outside. Their range of kaftans is stylish and comfortable and available at an affordable price.

Image: The Kaftan Company

The eclectic and vibrant variety of styles offered by the company includes maternity and nursing kaftans, kidswear kaftans as well as kurta styled kaftans. On the occasion of its 5th anniversary, the company is offering a range of kaftans with attractive offers. The latest collection is now available at www.thekaftancompany.com

Image: The Kaftan Company

In the times of pandemic, when we have adapted to the new normal way of living globally, Kaftans give you a practical choice of absolute comfort sans any compromise on style. The Kaftan Company has introduced versatile varieties of loungewear that cater to stay-at-home and work from home lifestyles. In these extraordinary times, the brand made an attempt to support local artisans of Kutch, Lucknow, and other towns across the country.

Image: The Kaftan Company

Here’s what Prakruti Gupta, Co-Founder, The Kaftan Company, has to say: “It is incredible to see how quickly five years has passed since we began this journey. In that time, the team has handcrafted the finest kaftans in the most alluring and gorgeous in-house developed prints. Our silhouettes and styling make our brand iconic and synonymous with comfort clothing. Beyond the numbers this milestone honors the entire team that has helped build the brand, and I’d like to express my thanks and admiration to all members for their dedication in creating something unique and special. We look forward to this continued journey as we cautiously emerge from the pandemic. We are especially focused on innovatively produced kaftan designs while retaining the best hand-crafted techniques. We are also ambitiously striving to achieve zero waste management practices to ensure low environmental impact is achieved in creating a sustainable brand for the future.” 

2 Comments

  1. Very well brought out and demonstrated! Kaftan is very stylish and elegant wear for the unmatchable comfort it provides!
    You have done excellent service to highlight for its mass appeal!

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